Copywriter

Wacaco

A print campaign created for Wacaco promoting the wonder of having freshly brewed espresso anywhere you go.

Wacaco

There’s one rule to being a coffee drinker: don’t go a day without it.
Copywriter: Zach Reed
Art Director: Lucy Cram

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 Nature loves coffee.
The lightweight and compact Wacaco Minipresso is designed so you can brew your favorite espresso wherever you adventure takes you.

 
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Coffee, fresh as the air you’re breathing.
Lightweight, compact, and operated by hand, the Minipresso stores everything needed for espresso anywhere.

 
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How do you take your coffee?
Hot, or not. Black or white. The portable Wacaco Minipresso is lightweight to brew your favorite espresso wherever you travel.

 
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How do you take your coffee? Lightweight, compact, and operated by hand, the Minipresso stores everything needed for espresso anywhere.
#everywhereespresso #naturelovescoffee

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#wacaco makes waking up from a siesta a little easier! #naturelovescoffee #anywhereespresso

A travelor’s best friend. #wacaco #everywhereespresso #naturelovescoffee

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Espresso with a view! A necessary pick-me-up for the trek back down. Thanks #wacaco #naturelovescoffee #everywhereespresso

 

Art direction by: Lucy Cram